Bloomington Leader

Monroe County spent $33,934,187 on men's collegiate football teams in 2023, an increase of 7.1% over the previous year, according to the U.S. Department of Education.

This translates to roughly 26.7% of all spending for sports teams at the Indiana University-Bloomington, the only institution in the county during the 2023 season.

The average sports expenses at Monroe County have grown 105.5% since 2010.

College football is one of the biggest sports in the U.S., with some college teams eclipsing NFL teams in terms of attendance and profit.

In 2022, after a decades-long fight, student athletes nationwide gained the right to profit from their names, likenesses, and images as a result of a flurry of new state laws and an NCAA policy change.

Year	Football Team's Expenditures	% from grand total sport team expenditures
2023	$33,934,187	26.7%
2022	$31,678,333	27.9%
2021	$23,815,660	26.3%
2020	$29,373,452	27.1%
2019	$24,216,483	23.2%